Premium
Indo-Chinese
Noodles
Born in India,
Inspired by Asia
At V.N Traders, food is not just a business — it is a journey built on trust, evolution, and a deep commitment to quality. We are a growing Indian packaged food company dedicated to delivering premium, healthy, and great-tasting food products that suit modern lifestyles.
The Beginning
Founded by Shubham Goyal, V.N Traders began its journey as a cold drinks supply business, serving local markets with dedication and reliability.
Into Food Service
As consumer preferences evolved, the company expanded into the restaurant and food service sector, gaining hands-on experience in taste development, quality standards, and customer satisfaction.
ZHEN Is Born
After 18 months of formulation trials, we proudly launched ZHEN Premium Noodles — a health-conscious option crafted for families who seek both great taste and better choices.
Today, we manufacture and supply ZHEN Premium Noodles, made using wheat and refined flour blends along with carefully selected ingredients. Our noodles are designed to be a health-conscious option without compromising on flavour — every pack delivers an authentic real wok taste, while meeting high standards of hygiene, safety, and consistency.
At V.N Traders, we understand that food is deeply emotional. It connects families, creates memories, and supports everyday living. That is why we focus on quality ingredients, responsible sourcing, and honest business practices. From grain to pack, every step reflects our promise to deliver food that people can trust.
With a steadily growing distribution network, we aim to become a trusted name in the Indian wheat noodles and packaged food market. While our business has evolved over the years, our core values remain unchanged.
Honest business practices from sourcing to shelf.
Continuously evolving our product range and processes.
Nutritious choices without compromising on taste.
Every decision is made with our partners and end consumers in mind.
To become the default premium noodle for every Indo-Chinese restaurant and every modern trade shelf in India.
ZHEN Wheat Noodles
Complete specifications for trade buyers and distributor partners.
| Composition | 50% Wheat Flour · 50% Refined Maida |
| Pack Weight | 500g |
| Shelf Life | 12 Months |
| Variants | Thin, Medium (Thick coming Q2 2025) |
| Cook Time | 7 -9 minutes |
| Preservatives | None |
| MOQ (Distributor) | 50 Cartons |
| Packaging | Retail · HoReCa · Bulk |
From Grain to Pack
A controlled, four-stage production process ensures consistent quality across every batch.
Ingredient Sourcing
Wheat and maida are sourced from FSSAI-certified mills with batch traceability.
Built for Trade
Every decision in the ZHEN formula is designed with distributor and buyer economics in mind.
Proprietary 50/50 Blend
The only noodle in the Indian market formulated at an exact 50% wheat and 50% maida ratio. This produces a noodle with superior bite, sauce absorption, and wok performance compared to pure-maida or pure-wheat competitors.
HoReCa & Retail Ready
Available in both retail 500g packs and catering bulk formats. Our packaging meets FSSAI labelling standards with full ingredient transparency — clean-label by design.
Supply Chain Reliability
Backed by VN Traders, a commodity-grade supply chain operator with decades of agri-food sourcing experience. Consistent quality, consistent availability, competitive lead times.
Margin & Marketing Support
Distributors receive category-competitive margins, co-branded POS materials, and direct WhatsApp support from our trade team. No minimum advertising spend required.
Perfect Results, Every Time
Share with your HoReCa clients — or use in your own kitchen.
Boil Water
Bring 4 cups (1 litre) of water to a full rolling boil over high heat. Do not add noodles to simmering water — a full boil is essential.
Partner With Us
We are actively expanding our distributor network across India. Enquiries welcome from all Tier-1, 2, and 3 cities.
ZHEN Wheat Noodles
500g Retail Pack
Stocked and ready for dispatch across India. Full trade documentation, FSSAI certificate, and product data sheet provided on request.
From Our Trade Partners
"We switched our entire noodle menu to ZHEN six months ago. The texture holds through our 8-hour service window without going soft."
"Stock turns quickly in our modern trade outlet. Customers come back specifically asking for ZHEN — that is unusual for a category this new."
"Onboarding was seamless. The trade team responded to our distributor enquiry within the hour and our first order landed in four days."
Trade & Distributor FAQs
Ready to Carry
ZHEN?
Whether you are a regional distributor, a modern trade buyer, or a restaurant owner looking for a better noodle — our trade team is ready.